ActiveCampaign
Branding, social & email marketingSelf-serveEDITOR'S CHOICEPARTNER
Our top pick for keeping a pipeline warm: a powerful email and marketing-automation platform for drip campaigns, lead nurture and segmented broadcasts — the engine behind agents who never let a lead go cold.
Reviewed by Marcus Taylor★★★★★4.2our ratingUPDATED JUN 16, 2026
83/100
INDEX SCORE · EXCEPTIONALfrom $15/mo
14-day free trial
How ActiveCampaign scores.
Features & depth88 / 100
Integrations92 / 100
Ease of use72 / 100
Value for money80 / 100
Channels it covers (2/6).
IgInstagram —FbFacebook —EmEmail ✓SMSMS / text ✓ViVideo —WeWebsite / IDX —
STRENGTHS
- ✓Deep, flexible automation builder and segmentation
- ✓Very large integration ecosystem (900+ apps)
- ✓Low entry price that scales with list size
WATCH OUT FOR
Not real-estate-specific (no built-in IDX/listing content), and price climbs steeply as contacts grow; SMS costs extra.
The details.
Category
Branding, social & email marketing
How it works
Self-serve
Standout capability
Yes — Email automation + CRM
Integrations
Salesforce, WordPress, Zapier, 900+ apps
Pricing
from $15/mo — Starter from $15/mo for 1,000 contacts (annual) / $19 monthly; Plus $49, Pro $79, Enterprise from $145. Price scales with contact count; SMS and WhatsApp are paid add-ons.
Best for
Solo agent, Team, Brokerage
Ready to try ActiveCampaign?
from $15/mo · 14-day free trial
ActiveCampaign pays for featured placement (labelled PARTNER). It never changes its Index Score or where it ranks in our index.
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