The best real estate CRMs & lead-gen platforms
A CRM is where leads go to be worked, not lost. The best ones pull from every lead source, automate follow-up across call/text/email, and tell you who to call next.
Real Geeks and BoldTrail lead the all-in-one CRMs that bundle IDX and managed lead gen; Follow Up Boss is the integration-friendly option if you already have a website and lead sources; Wise Agent is the budget pick.
An all-in-one platform pairing an IDX/MLS website with a built-in CRM and managed Facebook/Google lead generation, for agents and teams who want capture and follow-up in one system.
An all-in-one platform (formerly kvCORE) combining IDX websites, an AI-powered CRM and multi-channel marketing automation, sold via custom quote and aimed at teams and brokerages.
An all-in-one platform (formerly Chime) combining a CRM, IDX websites, a power dialer, AI lead engagement and native social/search advertising, aimed at growing teams and brokerages.
A well-liked, integration-friendly CRM built for lead follow-up across calling, texting and email. A solid choice — though pricier per seat than the all-in-ones, and it leaves the website and lead gen to other tools.
A budget-friendly, all-in-one CRM for solo agents and small teams — contact, lead and transaction management plus email marketing and broad lead-source integrations at a flat ~$49/mo.
An all-in-one lead-generation and CRM platform combining managed Google/Facebook advertising, IDX search sites and AI-driven text follow-up, built for high-volume teams and brokerages.